Why Krakow?

bleisure banner


Krakow - you must be here!

Krakow is one of the largest and most beautiful cities in Poland. Founded over a thousand years ago, it served as the capital of Poland, and the surrounding nature attracted not only merchants. To this day, Krakow is considered a magical city by tourists. This is not a surprise - a visit to this city is a meeting with the history of our country.

Apart from the historical aspect, Krakow is a business, cultural and scientific center. In July, Krakow was in the final of the European Mission Awards 2022 in the Best MICE destination category. The result is not surprising, because for years the city has attracted not only tourists, but also scientists and entrepreneurs from the farthest parts of the world. A business trip to Krakow is pure pleasure, which is encouraged by the organizers of the fair.

  • Krakow-wow!

    Kraków-wow! is an extraordinary initiative by 13 Krakow institutions to present the history and culture of Krakow to everyone.

    The guide includes information about Krakow's artists, 360-degree tours, art collections and games relating to the life of the city.

    Check out


  • "3 days in Krakow" Travel Guide

    Coming to the fair and want to see the most important places in Krakow? Download the tourist guide in one of the available languages and discover the beauty of the City of Kings!


  • Polish phrases

    Proszę, dziękuję, przepraszam - do you know what these words mean?
    Would you like to know the meaning of signs in the city?

    Check the list of the most common Polish phrases prepared by the Marshal's Office of the Małopolska Region that will help you navigate in the city of Krakow.




  • zachod_rynek.jpg

    Perfect location

    Lesser Poland is located in the southeast of Poland, connecting Western Europe with Ukraine and the rest of Central Europe. Convenient air connections from Krakow and Katowice to large European cities make the region an increasingly attractive place for tourists and business, while the high-speed railway from Krakow ensures comfortable travel to other Polish cities, as well as to Prague, Budapest, Berlin and Vienna.

  • campus.jpg

    Innovation and entrepreneurship

    Małopolska is a region full of economic potential, where over 360,000 enterprises operate, including the largest industrial companies in the entire country. The Lesser Poland Voivodeship stands out as one of the leaders in terms of innovation and the activities of research and development centres in Poland. This is where new technologies are born and gain recognition in the international arena. One of the most valuable resources of Małopolska is its educated and competent inhabitants, as evidenced by the operation of 32 universities.

  • noc_wawel.jpg

    Cultural heritage

    There are as many as fourteen UNESCO sites in Małopolska, and Krakow, the capital of Małopolska, has been named the European Capital of Culture and UNESCO City of Literature, which emphasizes its uniqueness on the map of European cities. Walking the streets of Krakow, you can feel the pulsating energy of cultural life revealed in numerous museums, theatres and art galleries. The unique atmosphere of this city means that everyone will find something for themselves - from walks along the city streets to unforgettable culinary experiences in cafes and restaurants. Krakow perfectly combines tradition with the spirit of modernity.

What is worth seeing?

  • bulwary.jpg


    1. Wawel Royal Castle
    2. Market Square
    3. St. Mary's Basilica
    4. Rynek Underground Museum
    5. Smocza Jama
    6. Barbican
    7. Old Synagogue in Kazimierz
    8. Stanisław Lem's gardens full of experiments
    9. National Museum in krakow
    10. The Gallery of 19th-Century Polish Art
  • opactwo.jpg

    Krakow region

    1. Wieliczka Salt Mine
    2. Ojcowski National Park
    3. Niepołomice Castle
    4. Benedictine Abbey in Tyniec
    5. Błędów Desert
    6. Zalipie
    7. Auschwitz-Birkenau State Museum
    8. Czorsztyn Castle
    9. Sanctuary of Kalwaria Zebrzydowska
    10. Lanckorona Village